Naming Services
What makes a name great?
Stay away from bland descriptions or laundry lists of services. A great name captures the essence, the vibe, and the soul of what you do.
Great names feel effortless yet unforgettable.
Here’s how we do it:
Discovery Workshop: We kick off by digging into who you are, what you do, and who you want to impress. Think deep dives, big questions, and a few awkward silences while we think really hard.
Research & Ideation: We scout the competition, explore cultural trends, and brainstorm until we’re swimming in ideas (the good, the bad, and the hilariously bad).
Shortlist & Testing: We narrow it down to the top contenders, test for availability, and see how they land with real humans (not just us).
Refinement & Decision: Together, we polish the favourites and make the big decision. By the end, you’ve got a name that’s ready to shine and legally yours to own.
Got Questions? We’ve Got Answers.
Why do I need help naming my business/product?
Coming up with a great name is harder than it seems. It’s not just about sounding cool—it’s about finding a name that aligns with your brand’s personality, resonates with your audience, and sets you apart in the market. We bring strategy, creativity, and a proven process to ensure your name is memorable, meaningful, and legally available.
How long does the naming process take?
The timeline depends on the complexity of the project, but typically, it takes 4-6 weeks. This includes discovery, research, brainstorming, and refinement, giving us time to explore ideas and ensure the name hits all the right marks.
Can you help rename an existing business or product?
Yes! Renaming is a great way to breathe new life into your brand, but should always be done for the right reasons. We’ll guide you through the process, ensuring the new name reflects your evolved identity while maintaining any equity your existing name has built.
How much should naming cost us?
Standard Naming Package: Cost: $8,000 – $15,000
This includes:
- Comprehensive discovery and strategy session.
- Research into target audience, competitors, and industry trends.
- 10 – 20 name options, with detailed rationale for each.
- Refinements with no limits until the right name is landed on.
- Basic domain and trademark availability checks.
What if the name I like isn’t available?
Part of our process is checking name availability—whether for domain names, trademarks, or business registration. If a name isn’t available, we work with you to refine or pivot the idea while staying true to your brand’s essence.
Do you consider domain names and trademarks when suggesting names?
Absolutely! We research domain availability and conduct basic trademark checks to avoid potential conflicts. If needed, we recommend consulting a legal professional for final clearance to ensure the name is legally yours or we can guide you though this process.